Many kids love to eat cereal due to its crunchiness and delicious taste. Many cereal manufacturers make cereal specially for kids according to what they will like. There are a variety of flavors and options available so that parents and kids can choose the one they like. There are even many brands selling this type of cereal and they need to get their product noticed when it is with the competition in the U.S. market. Cereal boxes designed to protect the cereal and maintain its crunchiness whilst standing out to kids can play a vital role here.

The following looks at the packaging of cereal for kids and what is trending in the U.S. market:

Sturdy packaging design

Parents will only choose to buy a cereal product for their kids if they are sure it will be safe to eat. They will look towards brands that focus on quality and those that ensure the cereal remains safe from germs, dirt, humidity, harmful chemicals, etc. The brand even needs to show people that the quality of the cereal is being maintained.

This impression can be given if the cereal box is made with good-quality materials such as cardboard or paperboard. These materials can help the cereal brand get sturdy packaging which consumers will know is of a high-quality. The box will also be able to be designed in a unique way allowing it to give a positive impression of the cereal brand.

Parents will avoid buying cereal that is in a box which is breaking as it is likely that it will also not be of a high-quality like its packaging.

Eye-catching design

The custom cereal box that can stand out to kids can get noticed amongst the competition encouraging people to want to check it out. A brand will need to concentrate on designing the box according to the preferences of kids.

Vibrant colors that are bold can be used to get the attention of children. This can include colors such as reds, yellows, blues, etc. They are able to give a feeling of fun and can make the product look appealing to kids. Red and yellow for instance can give the image of energy plus excitement. Blue or green may be used to give the impression of healthiness.

Cereal for kids usually has packaging that includes images of popular cartoon characters, original characters, and mascots. This makes the product more relatable to kids.

The packaging must also include relevant brand information to let people know they are buying from your cereal brand and also so that they can recognize the products from your business amongst the competition. Include a brand logo, brand colors, brand contact details, on the box.

Interactive packaging design

Interactive packaging draws the attention of kids to the product as it makes them excited to want to check out the packaging and explore it further. You can include puzzles, word searches, cut-out toys, games, etc. on the box. Kids enjoy this stuff and they may even want to buy from the brand in the future.

QR codes can be included on the packaging which can be scanned with one's phone to lead them to exciting games and digital content.

You can show the tasty cereal to kids through a transparent window on the box. The packaging design can interact with the product making it look more appealing. For instance you can have an image of a cartoon character eating cereal.

Information about cereal

No doubt the packaging design needs to look appealing but it should also give important information about the cereal product so that parents can decide whether to buy it. A brand needs to convince parents that the cereal will be good for their kids and it is important to be honest here.

Custom cereal boxes need to include nutritional details and the ingredients of the product. You need to mention calorie counts, serving sizes, manufacturing and expiry date, flavor, etc. Only the information that people need to make a purchasing decision should be included on the packaging to help them decide if they want to buy the cereal.

All these details should be added in a bold and readable font that looks good with the packaging design. Shoppers should want to read the details and find out about the product so that they end up buying it.

Cereal packaging for kids must appeal to them so that they want to try out the product. The packaging should be strong and have the perfect structure convincing parents the cereal is safe to consume. You need to concentrate on designing the box in a bright, colorful, fun, and interactive way which draws the attention of kids to the product making them want to buy it. Important information about the cereal brand along with the product must be mentioned clearly on the packaging.